Apple Inc. (AAPL), burnished by the iPhone’s success and memorials to Steve Jobs, displaced Google Inc. (GOOG) as top company in Harris Interactive (HPOL)’s poll of corporate images. Berkshire Hathaway Inc. (BRK/A) and Johnson & Johnson dropped.
Apple earned the highest score in the 13-year history of Harris’ survey of U.S. consumers, buoyed by the Cupertino, California-based company’s financial success and products like last year’s iPhone 4S, said Robert Fronk, the pollster’s executive vice president. The rise came even as corporate America’s reputation sank, hurt by sagging views of the financial industry, Harris said today in a statement.
